Chanel No. 5: Coalescing the Physical with the Effervescent
And, prey do tell, what is the purpose of a fragrance? It is not to cleanse, but to adorn. It is not to simplify, but to make lavish the simple. It is not to...
Category: brand
Netflix: Because Movie Viewing is now a Communal Doing
Netflix—You Gotta Get It To Get It—“Proposal” There are times when you find those who are unable to articulate themselves endearing. The lack of sophistication in their character strikes you as pure. A demonstrable...
Rolex: Class Encased in Time
The Rolex Way It is not merely a timepiece but a spectral of all that time contains. Existent in spirit, since the beginning of time, for like all things, its journey begins with water. ...
Netflix: Because Life isn’t like a Movie
Netflix—Airport—Commercial Ad Ah yes. This commercial depicts perfectly the wonder that a film is. The wonder of love that films so often depict. The excitement. The hope. The surging conviction of imminent union and...
Dove: Make Peace with Yourself, Make Peace with the World
Dove: Camera Shy Nowadays, brand loyalty has come into effect. Marketing is not directed merely at making a product desirable. It is directed at making the brand desirable. A trustworthy, respectful, eco-friendly, and justice-oriented...
Recent Comments